ZoomInfo
What is ZoomInfo?
ZoomInfo is a business intelligence platform that boasts the world’s most comprehensive B2B contact database, incorporating features that provide additional insight into demographic, firmographic, and behavioral data. ZoomInfo puts sales and marketing professionals in position to identify, connect, and engage with qualified prospects so companies can achieve their most important objective: profitable growth.
Ideal Customer Profiles
The robust database helps you identify and target your best-fit clients, and AI scoring models help you differentiate top prospects.
Lead Enrichment
Via data-sync, ZoomInfo’s expansive contact database allows you to enrich current contact info in your CRM while ensuring no partial contacts are added.
Buyer Intent Data
This information helps you discover prospects who are actively researching solutions like yours, so you can engage them from the beginning of their buyer’s journey.
Scoops
This feature gives you real-time data about companies that are experiencing “trigger events,” so you can get in the door ahead of your competition.
HubSpot + ZoomInfo
HubSpot and ZoomInfo are even more powerful when they work in tandem. By pairing the leading client engagement platform with the best B2B information repository the industry has to offer, you can build and optimize your go-to-market strategy and increase velocity. Integrating your HubSpot and ZoomInfo services allows you to:
Gather
Infuse technographic data, company attributes, revenue information, and more for new to enrich existing contacts
Enhance
Enhance database cleanliness by maintaining consistent and accurate datapoints across all platforms
Decrease
Decrease response time with faster lead scoring and routing
